An email solo ad is a form of online advertising where a marketer pays to have their promotional message sent to a targeted list of email subscribers. Unlike other forms of advertising, solo ads involve sending a dedicated email that focuses solely on the advertiser’s message, rather than being part of a newsletter or content from the list owner.
In a solo ad arrangement, the advertiser typically contacts an email list owner or broker, who then agrees to send the promotional email to their subscribers. The goal is to reach a specific audience interested in the advertiser’s product or service. The effectiveness of solo ads depends on factors such as the quality of the email list, the relevance of the offer, and the engagement level of the subscribers.
The best place to find most profitable solo ad sellers is a platform called Udimi.